2-3 colors max++



---
David Cloutman <[log in to unmask]>
Electronic Services Librarian
Marin County Free Library 

-----Original Message-----
From: Code for Libraries [mailto:[log in to unmask]] On Behalf Of
[Amanda Hartman]
Sent: Monday, September 29, 2008 1:45 PM
To: [log in to unmask]
Subject: Re: [CODE4LIB] Code4Lib Logo?


Before hiring a "professional", I suggest we tap into our own resources
first. I personally have designed several logos for companies and
websites (in some cases I was even paid!), but am by no means
professionally trained, nor do I consider myself a professional graphic
designer.  I would bet that there are others in this community that are
similarly talented, or have similarly talented students/colleagues. If
one person would be interested in taking submissions and putting them on
a webpage to tally votes, we could all have a say. 

If this route proves unsuccessful, then hiring a professional would
certainly be an option.  

Either way, there should be a few guidelines predetermined (to make
things easier for everyone involved) such as file format and size.  I
typically suggest logos be 2 or 3 colors max, not including negative
space.  Since I'm new to the community, are there any colors/fonts that
are used/preferred, or is this branding a grounds-up sort of operation?
:)

Amanda

______
Amanda Hartman, MLIS, Digital Services Librarian
J. Sargeant Reynolds Community College
1651 East Parham Road
Parham Campus Library, Richmond VA 23228
Phone: (804) 523-5226
Email: [log in to unmask] 
Website: www.amandahartman.com


-----Original Message-----
From: Code for Libraries [mailto:[log in to unmask]] On Behalf Of
Karen Schneider
Sent: Sunday, September 21, 2008 7:32 AM
To: [log in to unmask]
Subject: [CODE4LIB] Code4Lib Logo?

I agree on the need for branding, and on offering the community several
professionally-developed choices.

I worded that carefully. I'd like to see a professionally-designed logo
for
the same reason I like to watch good software developers at work: the
quality of effort doth pleaseth the citizens. I'd like to see Code4Lib
to
have a logo that reflects the quality of the people associated with its
loose sovereignty. Branding means a lot, and it tells many stories.

Without waxing prolix about those stories (though I'll be happy to do
that
if anyone's interested in further justification for my argument), I'll
move
on to say a little room for bubble-up efforts would also be apropos. You
never know who's out there or what they are possible of. ("Oh Brad, you
guys
can't write an *ILS.*")

My take would be that if we have the resources, to offer the community
several choices from an entity whose business it is to design logos, yet
encourage write-ins.

-- 
| Karen G. Schneider
| Community Librarian
| Equinox Software Inc. "The Evergreen Experts"
| Toll-free: 1.877.Open.ILS (1.877.673.6457) x712
| E-Mail/AIM: [log in to unmask]
| Web: http://www.esilibrary.com


On Sat, Sep 20, 2008 at 12:04 AM, Edward M. Corrado
<[log in to unmask]>wrote:

> I am all for a logo, but I also agree with Kevin it needs to be a
community
> based decision. I'm also not sold that we need a professional designed
> logo,
> but I'm not against it either. I can understand why a business would
not
> want to leave it to amateurs (although I have seen some great logos
created
> by design school students) but I'm not sure what a professional logo
would
> give us that a community derived one wouldn't. Roy, what do you think
that
> would be that would gain by using a professional logo company?
>
> Edward - actually wearing a code4lib conference t-shirt right now
>
>
>
>
> On Fri, Sep 19, 2008 at 11:48 PM, Carol Bean <[log in to unmask]>
wrote:
>
> > Well, looking at Software Freedom Day, which has somehow managed to
get
> > itself a logo with virtually no organizational infrastructure, I
don't
> see
> > why Code4Lib shouldn't.  I suspect their logo design wasn't done by
> > amateurs, however, even if they were volunteers.  Of course they
have a
> much
> > larger, global base of  volunteers...
> >
> > I think it's a cool idea.
> >
> > Carol
> >
> >
> >
> >
> > On Sep 19, 2008, at 11:39 PM, Kevin S. Clarke wrote:
> >
> >  I like the idea.  A real logo would be nice.  My one caveat is I'd
> >> still like everyone who'd like to have a voice to have one (I like
> >> voting).  I'd be less in favor of a committee of volunteers to make
> >> the decision.  I don't know how that would work with a professional
> >> graphic designer though.  Could they give us several options and
open
> >> it up to a vote?
> >>
> >> Kevin
> >>
> >>
> >>
> >> On Fri, Sep 19, 2008 at 11:29 PM, Roy Tennant <[log in to unmask]>
> wrote:
> >>
> >>> I was in the middle of writing a blog post about Code4Lib going
> regional
> >>> when it hit me -- here we have this incredibly successful brand
and yet
> >>> we
> >>> lack a t-shirt. But I guess we lack a t-shirt because we lack a
logo to
> >>> put
> >>> on it. The closest we get are the items that decorate our web
site. Are
> >>> we
> >>> at the point where we're ready to establish an official graphic
> identity,
> >>> that can grace our web site, journal, conference, etc.? I think
so.
> >>>
> >>> So here's my proposal: we take some of the money that has been
passed
> >>> down
> >>> from conference to conference and we hire a graphic designer to do
a
> >>> professional job of it. Branding is best not left to amateurs. We
put
> >>> together a committee of volunteers to handle it.
> >>>
> >>> I know of at least one design firm that I think would do a good
job,
> >>> since
> >>> they just designed a t-shirt for OCLC that we really liked, and
they
> were
> >>> delighted to work with library coders. See
> >>> <http://www.sanchezcircuit.com/catalog/>. There are no doubt
others as
> >>> well.
> >>>
> >>> One of the nice things about a logo is that although it
establishes a
> >>> solid
> >>> graphic identity, it doesn't really take any organizational
> >>> infrastructure
> >>> to do it, which seems to fit right in with the c4l vibe. So am I
crazy?
> >>> Stupid? Or right? You decide.
> >>> Roy
> >>>
> >>>
> >>
> >>
> >> --
> >> There are two kinds of people in the world: those who believe there
> >> are two kinds of people and those who know better.
> >>
> >
> > Carol Bean
> > [log in to unmask]
> >
>



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