Wow really interesting question and one that makes sense given the
move towards developing a code4lib brand.

my opinion on the Talis offer: +1 on the basis of free_swag++

It raises the question though: Does code4lib want to develop a brand
and determine who and who can't have permission to use it?  We need a
committee to deal with that don't we?  ;-)

My opinion on the larger question would be no real brand in the sense
of trademarking anything... let anyone who wants to use "code4lib" use
it in any way they want (even to disparage the group or create false
associations (Hitler/Code4Lib 2012)).  People who want to get a piece
of swag with the cobranding will and those who don't won't.  I'm still
of the mind that there really isn't a code4lib entity that needs to
hire a PR firm to do reputation management.

Kevin (self-proclaimed king of code4lib navel gazing)



On Mon, Nov 3, 2008 at 6:28 AM, Richard Wallis <[log in to unmask]> wrote:
> We at Talis will be, as previously, sponsoring Code4lib next year - we are
> just finalising the details with our bean counters at the moment.
>
> In addition to that I would like to make a suggestion as to maybe adding to
> the memories of the event beyond the ritual wearing of the t-shirt upon
> returning to our home establishments.
>
> The consumption of hot beverages I suspect is an almost universal trait of
> the code4liber as we try to get the latest bit of perl, python, ruby, html,
> or javascript to behave as we intended it.  Wouldn't it be nice in those
> occasional dark and testing times to have a warm and comforting physical
> reminder that we are part of a global community of similar folks, focused on
> and passionate about technology & libraries.
>
> So...
>
> How about a Code4lib mug or similar beverage container.  Subject to the
> featuring of a simple Talis logo, we would be prepared to explore the
> possibility of funding the production of a Code4lib 2009 mug for every
> attendee, which could feature graphics such as the winning t-shirt design a
> Code4lib message, or logo if we have one in time.
>
> Just a suggestion - what do folks think?
>
> Richard Wallis, Talis.
>



-- 
There are two kinds of people in the world: those who believe there
are two kinds of people and those who know better.