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I agree with everyone that has said embedding HTML in MARC records is 
bad in theory, but sometimes you might not have a better option to serve 
your community. I say do what you need to do to get your users to where 
they have to go until we have better systems. The one caveat I'd point 
out if you do this is to make sure you have an exit strategy (and test 
it). With some ILSs, as long as you are consistent, you can easily 
export MARC records, use some sort of script to edit them, and then 
reload them. Yes, in a perfect world this would be bad, but alas, the 
library world is not perfect.

Edward

Jonathan Rochkind wrote:
> There are things you'd want to do with data in a MARC record _other_ 
> than display it in HTML. Maybe you want to send it to someone in 
> email, or a txt message. Embedding html in your marc is going to make 
> this more difficult than it should be.
>
> Alexander Johannesen wrote:
>> Hiya,
>>
>> I guess I'm the one who's got to step up to the self-slaughtering
>> altar, but the fact that a lot of our systems break or don't know how
>> to handle HTML is despicable. I'm sure you guys are familiar with RSS
>> / Atom, and because in there we *expect* HTML and therefore make sure
>> our back-ends can grok it, it enhances the meta data *greatly*.
>>
>> Don't think for a second that purity of the data format in any shape
>> or form is the definition of its usefulness. Mixed content models
>> might be complex to work with, but their value is immense. I can fully
>> understand *why* people say "don't do it", because, yes, it ups the
>> complexity, and perhaps with these dinosaur technologies like MARC and
>> our ILS's breaking under the pressure of more modern technologies
>> enforces it, I don't think we should shun it because of it.
>>
>> If your back-end can't grok HTML, I'd suggest you fix it immediately!
>> If your ILS chokes on XML and / or HTML snippets, I suggest you
>> replace it. You seriously shouldn't allow this rigidity into your
>> infra-structure, and it's depressing to watch how we as complex users
>> of MARC don't dare to extend it to become a format that does what it
>> should and need to do.
>>
>> Even *if* HTML in MARC records probably is a bad idea.
>>
>>
>> Regards,
>>
>> Alex
>> -- 
>>  Project Wrangler, SOA, Information Alchemist, UX, RESTafarian, Topic 
>> Maps
>> --- http://shelter.nu/blog/ 
>> ----------------------------------------------
>> ------------------ 
>> http://www.google.com/profiles/alexander.johannesen ---
>>
>>