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It's probably not safe to say that "all search is local" but there is 
most certainly a strong local component considered for every search. 
For me, every hit on the first page of Google's results for a search for 
"ice cream parlor" is related to Chicago, which is where I executed the 
search.  A search for a book (I chose a current bestseller as a test), 
however, does not return a local hit in the first two pages.  That's not 
to say it can't happen.  It might simply (hah! 'simple') be that Google 
does not know enough about local inventory (books available from a local 
library or in stock at a local bookstore) to offer that type of 
assistance/precision.  While this may seem like a theory only, 
Zepheira's libhub initiative has been trying to make this a reality by 
publishing individual libraries' structured data so that Google can make 
sense of it.  And, at this point, if anyone from Libhub is on this list, 
I'll let you take it from here...

Yours,
Kevin


On 03/29/2016 08:52 AM, Ruth Tillman wrote:
> An off-the-cuff response: I've heard it suggested in talks about Bibframe
> that just as Google tailors your results based on location (i.e. if I put
> in "pizza," I'll get pizza places in South Bend, as well as pizza recipes
> and whatnot), they'd tailor your library results based on location. So if I
> were in downtown DC, and Googled a book, I would see the DCPL holdings but
> not Indiana, and vice-versa.
>
> There are maybe 5 or 10 assumptions happening there that other people can
> spell out better, but it would be a reasonable solution for deduping
> assuming the metadata pretty much matches.
>
> On Tue, Mar 29, 2016 at 9:40 AM, Harper, Cynthia <[log in to unmask]> wrote:
>
>> Forgive me if I'm confusing schema.org and Bibframe, but I wonder how
>> Google is going to dedupe all the sources of a given document/material when
>> many libraries have their holdings in bibframe?  These sample searches made
>> me wonder about that again.  has this been discussed?
>>
>> Cindy Harper
>> [log in to unmask]
>> ________________________________________
>> From: Code for Libraries [[log in to unmask]] on behalf of Karen
>> Coyle [[log in to unmask]]
>> Sent: Thursday, March 24, 2016 10:28 PM
>> To: [log in to unmask]
>> Subject: Re: [CODE4LIB] Structured Data Markup on library web sites
>>
>> I worked on the addition of schema.org data to the Bryn Mawr Classical
>> Reviews. Although I advised doing a "before and after" test to see how
>> it affected retrieval, I lost touch with the folks before that could
>> happen. However, their reviews do show up fairly high in Google, around
>> the 3-5th place on page one. Try these searches:
>>
>> how to read a latin poem
>> /From Listeners to Viewers:/
>> /Butrint 4: The Archaeology and Histories of an Ionian Town
>>
>> kc
>>
>> /
>> On 3/22/16 5:44 PM, Jennifer DeJonghe wrote:
>>> Hello,
>>>
>>> I'm looking for examples of library web sites or university web sites
>> that are using Structured Data / schema.org to mark up books, locations,
>> events, etc, on their public web sites or blogs. I'm NOT really looking for
>> huge linked data projects where large record sets are marked up, but more
>> simple SEO practices for displaying rich snippets in search engine results.
>>>
>>> If you have examples of library or university websites doing this,
>> please send me a link!
>>>
>>> Thank you,
>>> Jennifer
>>>
>>> Jennifer DeJonghe
>>> Librarian and Professor
>>> Library and Information Services
>>> Metropolitan State University
>>> St. Paul, MN
>>
>> --
>> Karen Coyle
>> [log in to unmask] http://kcoyle.net
>> m: +1-510-435-8234
>> skype: kcoylenet/+1-510-984-3600
>>
>
>
>